To push Riders Republic™, we developed “The Assembly”, an adventurous CGI cinematic-style film where players from all over the “world” are gathering in the game. Every team of riders is joining the fun, no matter where they come from (forest, mud, canyon, mountain, sky…), no matter how they came (on a bike, propelled by a rocket, dressed like a panda...). They’re joining the largest world in the outdoor sports game category to have fun with their community.
From a visual standpoint, our goal was to stand out from current trailers. We wanted more color, dynamism… in short a trailer instilling a desire to play